(Hope the owner of Ecojoyous) (storefront located at 108 L St Sacramento CA)

I’ve spent my time with numerous amounts of business owners within the local Sacramento Area in the past 2 years that this company was established. Of those 2 years, I’ve never met someone more passionate, driven, and determined to make a dream a reality.

And it all started with Hope.

Hope’s story is interesting. I had met her from a mutual friend who happened to share tons of common core values such as drive, determination, relentlessness and motivation.

All this coming originating from a small little storefront in a local farmers market.

When I had first met Hope, all she had talked about was bringing and envisioning a storefront in Sacramento that showcased Eco-Friendly goods. A business model that a lot of people don’t deem as essential, she was hoping to make a difference in the community. Not for the goal of profit but for serving a need with as a catalyst for an eco-friendly environment.

To her, having this storefront and saving the environment was essential.

Seeing those values instilled in such a woman, I couldn’t imagine she would be a force to be reckoned with.

A force that ended up winning a sum of $10,000 from the Sacramento Downtown Partnership Program called “Calling All Dreamers.”

I find it amusing how my business partner had arranged a meeting after she won to discuss how she could focus on getting a higher ROI on her business by established a full time E-Commerce store and expanding her reach through there.

And yet she turned down our offer.

Because she had Hope.

And this Hope within Hope allowed her to established in August of 2024 a beautiful storefront located in Old Sacramento that showcases everything in her dream.

And her living the dream as she transitioned from a school teacher to full time business woman and entrepreneur.